Want to know the best blogging platform in 2022? Learn more about the features of 2 blogging platforms: Ghost & TypeStack!
Many people wonder about how to choose the best blogging platform in 2022! Blogging is not as easy as you may think it is. Luckily many blogging tools can help maximize the impact of your quality content. These tools provide tailor-made themes, custom graphic designs, website hosting, content optimization, SEO keyword research, integration and migration of content, proofreading, and more.
Creating and editing a blog can be very time-consuming. Blogging tools can help you build powerful yet budget-friendly content strategies that drive traffic. Yes, blogging tools can help you figure out your way, but which could be a better option? Let’s find out.
What is Ghost?
Ghost is a straightforward blogging platform that has a minimal user interface. Unlike WordPress, which happens to be a competitor, the Ghost platform is made strictly for blogging. Minimalism is the USP of this platform which is not just visible in its design but also in its functionality.
What makes Ghost unique is that it focuses more on the content publishing experience than just a broad website-building experience. Many well-known brands like Duolingo, Tinder, Codeacademy, Unsplash, and others power their websites with Ghost. If you’re overwhelmed by the design options of other blogging platforms and are looking for high-quality content publishing only, try the Ghost platform!
What is TypeStack?
TypeStack is a blogging platform that uses AI to auto-optimize your content for speed and SEO. TypeStack is not just SEO-friendly but does all the heavy lifting to make your blog more visible. It provides a seamless approach to content creation rather than having complex setup and maintenance requirements.
TypeStack is great for writing a blog, with its clutter-free editor that lets you finish what you’ve started without any distractions. With TypeStack, you don’t need to be worried about optimizations, page load speed, and getting discovered on Google.
So what makes TypeStack different from Ghost? Let’s find out!
10 Features Explaining Ghost V/S TypeStack
Themes & Customization
Ghost
With the Ghost blogging platform being open-source software, it can be tricky to work with themes and templates if you don’t have any prior coding experience. But yes, there are pre-built templates available that can get you going.
TypeStack
TypeStack has limited but new and attractive themes tailor-made just for you. TypeStack has many built-in templates for all your content needs. Want to try TypeStack as a beginner in blogging? You may not require much coding knowledge to get started with TypeStack!
SEO
Ghost
The Ghost blogging platform has built-in SEO optimization. The SEO capabilities of the Ghost platform can be sufficient for content publishing but may not be for someone who runs an eCommerce site.
TypeStack
TypeStack does real-time analysis of your content. TypeStack uses AI to help you create content that is SEO focused. You can leave your SEO on auto-pilot with TypeStack! This blogging platform takes care of the technical SEO part, so just focus only on content writing.
Content Migration
Ghost
The Ghost platform could sometimes feel like a CMS made only for writers. You can only migrate your content from WordPress but not images and comments.
TypeStack
TypeStack provides easy onboarding and content migration and has single-click blog migration from WordPress and Google Docs.
Plugins
Ghost
This platform has a robust plugin ecosystem and a fast-growing library of free plugins. It’s a great thing if you like to use various plugins because the Ghost platform has them.
TypeStack
TypeStack has some powerful plugins and integrations too! You can use Google Analytics to track your blog's growth, Google Search Console, Facebook Pixel, and more.
Web Hosting
Ghost
The native hosting options in the Ghost blogging platform could sometimes feel useless and can distract beginners from using them. Although it is hard to set up self-hosted Ghost websites, you can do it anyway if you have good web development knowledge. You may have to customize your server using Node.js if you want a web host that supports the Ghost platform.
TypeStack
Don’t worry about configurations with TypeStack! TypeStack provides on-page SEO, custom domains, powerful plugins, and integration.
Page Load Speed
Ghost
Speed is one of the main advantages this platform offers. Since page load speed is also considered an important ranking factor, this makes it even more prominent.
TypeStack
TypeStack provides lightning-fast page load speeds too. Powered by AMP, it uses server-side rendering (SSR) that works perfectly both on desktop and mobile devices.
Pricing & Affordability
Ghost
Although the Ghost blogging platform has a community version that is free of cost, it doesn’t include the latest features, available in the Ghost Pro version. If you compare the cheapest plan of this blogging platform to others, you may find the pricing of the Ghost platform on the higher side.
TypeStack
TypeStack has a super simple pricing model that is for everyone! TypeStack offers an easy-to-use plan for bloggers, publishers, content creators, indie hackers, and others. TypeStack has an unlimited plan for its users and is affordable.
Accessibility
Ghost
Due to its simplicity, the Ghost blogging platform is more suitable for posts, tags, and static pages but not for more complex needs. No built-in search functionality is also a big disappointment.
TypeStack
TypeStack lets you focus on content writing while managing SEO, for you, on auto-pilot. TypeStack is fully responsive and doesn’t tamper with the performance of your website. You do not need to manually update any requirement when TypeStack can do it for you.
Google Ranking
Ghost
The Ghost platform provides rich text editing features to improve user engagement. This platform also offers XML sitemap and site speed optimization. Overall, Ghost is a lightweight software having good page loading speed, which can help your content rank better on Google.
TypeStack
TypeStack is auto-AMP enabled, and Google loves that! The secure sockets layer (SSL) certificate provided by TypeStack is free and can help you boost your Google ranking.
Ghost V/S TypeStack: Which Is Better?
Before starting your first blog, choosing a blogging platform that is easy to set up, has a low learning curve and doesn’t require any coding skills is really crucial. While Ghost focuses on clutter-free content writing, it has a complicated setup. Also, the Ghost platform is not easily customizable for apps. TypeStack, on the other hand, has zero setup and maintenance requirements. Plus, with TypeStack you don’t have to worry about optimizing your blog for technical SEO.
If you choose the Ghost platform, you will have to pay $29 per month, and it can be an expensive call for someone who wants to start blog writing as a hobby. Whereas, if you look at TypeStack’s annual plan, it is much cheaper in comparison. Besides the advantage of super simple pricing, With TypeStack’s AI-driven approach, you can provide your users with a better experience.
